Krichbaum Brings Proven History in Operations for Telecom and IP Providers, Technology Expertise, and Experience with Companies Scaling to Meet Demand

SAN CARLOS, CA (March 12, 2009) –

Contactual, the leader in on-demand contact center software for customer facing organizations looking to improve customer loyalty while reducing costs, announces the appointment of Matt Krichbaum to vice president of operations. Krichbaum reports directly to Contactual’s CEO, Mansour Salame.

Krichbaum was most recently vice president of IT operations for Virgin Mobile USA and was instrumental in that company’s effort to reduce costs and restructure operations; leading the effort to institute IT best practices in preparation for the companies IPO. Previously, he held operational roles with EarthLink and PeoplePC, in addition to architecting and building the IT network infrastructure and operations for a successful startup Internet Service Provider.

“Matt’s experiences at both Virgin and EarthLink make him the ideal person to manage our worldwide on-demand contact center cloud,” said Salame. “On-demand contact centers are quickly emerging as an alternative to legacy on-premise call centers because they offer many benefits that improve service and corporate competitiveness. Companies choosing the Contactual solution can be assured that our world-class operations team understands how to manage both an agile company and the technology that supports its success.”

“Contactual is in a position to help businesses of all sizes create significant improvement in their customer service without the need for any capital expenditures – an important consideration in today’s credit environment,” said Krichbaum. “I appreciate the opportunity to work with the team at Contactual to help these companies reduce costs while building stronger relationships with their customers.”

Krichbaum is responsible for Contactual’s IT, Customer Service, and Professional Services organizations.
About Contactual

Since 2000, Contactual has provides a patented on-demand contact center for small businesses and enterprise departments looking to improve customer satisfaction while lowering costs. Contactual’s inviting interface, advanced control and reporting, and low maintenance requirements allow companies and internal service organizations to focus on providing great service rather than managing the call center. Contactual is a 2007 Best Communication Solution CODiE Awards finalist and a winner of 2006 Best Integrated Solution award from NetSuite. Contactual has earned the Frost & Sullivan 2005 Global Excellence in Technology Award as well as TMC Labs’ Customer Interaction Magazine 2005 Innovation Award. For more information, visit www.contactual.com/pr.

Source: Contactual